Market Research Services

Outsourcing your Market Research functions frees your resources to address activities critical to supporting your business and core activities. Intelligent Analytics is specialized in providing end-to-end services and support to global marketing and marketing research firms.

Outsourcing to Intelligent Analytics will enable you to do what you do best and let us do what we do best for you - Market Research. We use various media including telephone and email, as well as sophisticated database analysis and tracking to generate qualified leads for high-end products with a complex sales cycle and also to generate intelligence about different aspects your markets. We know that your market is tough to reach and even tougher to sell. We have had extraordinary success in providing our services. We can help to give you a clear picture of your market’s business drivers, plans, and buying processes.

Our clients are some of the world's leading market research firm based in North America, Europe & Australasia. We help them manage their research operations in part, or end-to-end at a fraction of the cost. We also help Technology firms who wish to outsource their desk-based market research operations works.

Our services include:

• Research Services
  Internet search
  Report writing
  Media Tracking
  Prospect background qualification

• Data Processing
  Survey Programming
  Data Cleaning and Tabulation
  Charting
  Coding
  Data Delivery

• Analytics
  Statistical Modeling
  Forecasting Analysis
  Significance Testing
  Factor, Cluster Analysis
  Conjoint Analysis
  Multi Regression Analysis

• Data Management
  Database standardization
  Data de dupe
  Database custodian, maintenance and updating
  Data mining

Primary Research

Intelligent Analytics Primary Research services expertise has been utilized by research firms across US, UK and Australia who outsource their Primary Research work to us. Primary research also supports our internal Business Research unit.

Our Primary Research data is collected through CATI (Telephonic), CAWI (web), Face To Face and Online interviews and surveys.

Our ability to combine primary research with the deep, industry-specific knowledge of our analysts differentiates us from our competitors. 80% of our staffs have Engineering or MBA degrees and a sound understanding of Information Technology.

Our team works closely with clients managing all facets of primary projects, including the recommendation of appropriate methodologies and sampling designs, questionnaire development, project management, and data analysis.

To maintain our high quality standards, we have a dedicated quality team and compulsory IT training programs for our staff .Intelligent Analytics Primary Research Services will give you experts in IT who can get you high-end interviews at a significant cost advantage.

Primary Data Collection:

Research Techniques

Qualitative

• Individual In-Depth Interviews
• Mystery shopping
• Focus Group Discussion
• Delphi
• Observation Study
• Triads and Mini Groups 

Quantitative

• Face to Face/ Telephonic
• Interviews
• Surveys
• Opinion Polls
• In Hall Tests
• Product Clinic
• Consumer Panels
• Blind Product Tests
• CATI or Online studies

Fieldwork across India is done through our Field offices and Interviewers spread across the country. We have field presence in almost all the states in India

Data Processing and Analysis:
Intelligent Analytics understands the need to develop and interpret the data fully, use appropriate analysis techniques to successful outcome of the Research study.

Our company has cumulatively over 150 man-years of experience in Market Research.
We have analysts having experience in working with most advanced data analysis techniques in order to offer clients the most complete understanding of issues involved.
Most of our Analysts are postgraduates in Statistics and Computer Science/Engineering, with good background of Data Analysis and Web Programming.

We Provide

1. Tabulation, Data cleaning and validation using Quantum, Quanvert, SPSS
2. Statistical Data Analysis including Segmentation, Factor Analysis, Conjoint, Regression etc
3. Web survey design/development and panel management – AdHocs as well as Trackers
4. CATI programming
5. Power Point and Excel presentations of Survey results
6. Open-ends coding using Excel or Ascribe, etc...
7. Transcription services for English In-Depth Interviews and FGDs

The Web Survey Programming team has extensive graphics and software capabilities (Flash, Conjoint, Shopshelves, movies, back-ground downloads. games, etc). We have executed several innovative and multi-country, multi lingual projects successfully in European, Oriental and Arabic languages working with various Panel Providers to ensure reliable, valid data for our Market Research studies.
More details of our company at available online at our website

An over 80% repeat business rate speaks for the quality and timely, reliable, satisfactory services provided to our clients. About 40% of our work is in the Pharmaceutical s

Intelligent Analytics also provides you support for Market Research Fieldwork and Panel services for studies in India. With an extensive 300+ interviewer network throughout India, fluent in local languages, we are well placed to offer you B2B and B2C market research services for your Pan India studies.

Last year, the team handled over 300 Ad-Hoc and Tracking studies across the Consumer Goods, Telecom / IT, Healthcare and Financial Services sectors. Presently, we offer a 45+ DP and programming team on call.

The advantage of 18-20 hour work cycle, in shifts, across the North American, European, APAC and Mid-Eastern time zones enables faster turnaround and live support to our projects in various time zones...
We look forward to partnering with our clients to provide complete programming, analytics and fieldwork and to act as an extended arm of their enterprise to provide seamless support.